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cotton tee emblazoned with the Wikipedia article on Freeform (TV channel) ↗.Freeform (formally Fox Family from 1998 to 2001, and ABC Family up until 2016) is an American basic cable channel owned and operated by ABC Family Worldwide, a subsidiary of the Disney Entertainment business segment and division of The Walt Disney Company. Freeform primarily broadcasts programming geared towards young adults—with some skewing toward young women—in the 18–34 age range, a target demographic designated by the channel as "becomers". Its programming includes contemporary off-network syndicated reruns and original series, feature films, and made-for-TV original movies. Movies are also shown during seasonal programming blocks, like 31 Nights of Halloween, 30 Days of Disney, and 25 Days of Christmas.
Since the network was launched on April 29, 1977, it has undergone various changes to its programming format and naming under 4 different owners. The network was originally founded as a religious channel, the CBN Satellite Service—an extension of televangelist Pat Robertson's Christian Broadcasting Network. It evolved into a family-focused entertainment network in 1981. It was spun off into a for-profit company known as International Family Entertainment (IFE) in 1990, eventually becoming known as The Family Channel. As a condition of the spin-off, the channel was contractually required to maintain airings of The 700 Club and an annual telethon the last Sunday in January; these conditions have applied to all future owners of the channel.
In 1997, IFE and the Family Channel were acquired by a joint venture between News Corporation and Haim Saban. This resulted in its rebranding as the Fox Family Channel a year later. The new owners wanted to reposition the network toward younger viewers as a companion for the unpopular Fox Kids Network. The venture was sold to Disney in October 2001 after the network began to struggle as a result of their changes. The channel altered its name to ABC Family one month later on November 10. The network was later rebranded as Freeform on January 12, 2016.
The network's president reports to the chairman of Disney Television Studios and ABC Entertainment.